{"id":10028,"date":"2026-05-04T10:39:53","date_gmt":"2026-05-04T10:39:53","guid":{"rendered":"https:\/\/europe.edu.vn\/?p=10028"},"modified":"2026-05-04T10:39:55","modified_gmt":"2026-05-04T10:39:55","slug":"thi-truong-phap-co-thuc-su-kho-tiep-can-nhu-doanh-nghiep-nghi","status":"publish","type":"post","link":"https:\/\/europe.edu.vn\/fr\/thi-truong-phap-co-thuc-su-kho-tiep-can-nhu-doanh-nghiep-nghi\/","title":{"rendered":"Th\u1ecb Tr\u01b0\u1eddng Ph\u00e1p C\u00f3 Th\u1ef1c S\u1ef1 Kh\u00f3 Ti\u1ebfp C\u1eadn Nh\u01b0 Doanh Nghi\u1ec7p Ngh\u0129?"},"content":{"rendered":"<p>Trong nh\u1eadn th\u1ee9c c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, th\u1ecb tr\u01b0\u1eddng Ph\u00e1p th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1eafn v\u1edbi nh\u1eefng c\u1ee5m t\u1eeb nh\u01b0 \u201ckh\u00f3 t\u00ednh\u201d, \u201cti\u00eau chu\u1ea9n kh\u1eaft khe\u201d, \u201cr\u00e0o c\u1ea3n k\u1ef9 thu\u1eadt cao\u201d hay \u201cchi ph\u00ed ti\u1ebfp c\u1eadn l\u1edbn\u201d. Nh\u1eefng \u0111\u00e1nh gi\u00e1 n\u00e0y kh\u00f4ng ph\u1ea3i kh\u00f4ng c\u00f3 c\u01a1 s\u1edf, nh\u01b0ng l\u1ea1i th\u01b0\u1eddng b\u1ecb ph\u00f3ng \u0111\u1ea1i \u0111\u1ebfn m\u1ee9c khi\u1ebfn nhi\u1ec1u doanh nghi\u1ec7p t\u1ef1 lo\u1ea1i m\u00ecnh ra kh\u1ecfi cu\u1ed9c ch\u01a1i ngay t\u1eeb \u0111\u1ea7u.<\/p>\n\n\n\n<p>Tr\u00ean th\u1ef1c t\u1ebf, Ph\u00e1p l\u00e0 m\u1ed9t trong nh\u1eefng th\u1ecb tr\u01b0\u1eddng \u1ed5n \u0111\u1ecbnh, c\u00f3 s\u1ee9c mua cao v\u00e0 \u0111\u1eb7c bi\u1ec7t c\u1edfi m\u1edf v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ebfn t\u1eeb c\u00e1c qu\u1ed1c gia \u0111ang ph\u00e1t tri\u1ec3n, trong \u0111\u00f3 c\u00f3 Vi\u1ec7t Nam. Vi\u1ec7c k\u00fd k\u1ebft Hi\u1ec7p \u0111\u1ecbnh Th\u01b0\u01a1ng m\u1ea1i T\u1ef1 do Vi\u1ec7t Nam \u2013 EU (EVFTA) c\u00e0ng t\u1ea1o th\u00eam l\u1ee3i th\u1ebf \u0111\u00e1ng k\u1ec3 cho h\u00e0ng h\u00f3a Vi\u1ec7t Nam. Tuy nhi\u00ean, v\u1ea5n \u0111\u1ec1 kh\u00f4ng n\u1eb1m \u1edf vi\u1ec7c th\u1ecb tr\u01b0\u1eddng n\u00e0y \u201ckh\u00f3\u201d hay \u201cd\u1ec5\u201d, m\u00e0 n\u1eb1m \u1edf vi\u1ec7c doanh nghi\u1ec7p c\u00f3 hi\u1ec3u \u0111\u00fang b\u1ea3n ch\u1ea5t c\u1ee7a n\u00f3 hay kh\u00f4ng.<\/p>\n\n\n\n<p>B\u00e0i vi\u1ebft n\u00e0y ph\u00e2n t\u00edch m\u1ed9t c\u00e1ch h\u1ec7 th\u1ed1ng nh\u1eefng hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn, th\u1ef1c tr\u1ea1ng ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng Ph\u00e1p, v\u00e0 c\u00e1ch doanh nghi\u1ec7p Vi\u1ec7t Nam c\u00f3 th\u1ec3 khai th\u00e1c hi\u1ec7u qu\u1ea3 c\u01a1 h\u1ed9i t\u1ea1i \u0111\u00e2y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. V\u00ec sao th\u1ecb tr\u01b0\u1eddng Ph\u00e1p b\u1ecb coi l\u00e0 \u201ckh\u00f3 ti\u1ebfp c\u1eadn\u201d?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1.1. Ti\u00eau chu\u1ea9n ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 quy \u0111\u1ecbnh nghi\u00eam ng\u1eb7t<\/h3>\n\n\n\n<p>Ph\u00e1p l\u00e0 m\u1ed9t th\u00e0nh vi\u00ean c\u1ee7a Li\u00ean minh ch\u00e2u \u00c2u (EU), do \u0111\u00f3 c\u00e1c s\u1ea3n ph\u1ea9m nh\u1eadp kh\u1ea9u ph\u1ea3i tu\u00e2n th\u1ee7 h\u1ec7 th\u1ed1ng ti\u00eau chu\u1ea9n chung c\u1ee7a EU, bao g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ti\u00eau chu\u1ea9n an to\u00e0n th\u1ef1c ph\u1ea9m (HACCP, ISO 22000)<\/li>\n\n\n\n<li>Quy \u0111\u1ecbnh v\u1ec1 ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9<\/li>\n\n\n\n<li>Ti\u00eau chu\u1ea9n m\u00f4i tr\u01b0\u1eddng (REACH, RoHS)<\/li>\n\n\n\n<li>Quy \u0111\u1ecbnh v\u1ec1 nh\u00e3n m\u00e1c, bao b\u00ec<\/li>\n<\/ul>\n\n\n\n<p>Nh\u1eefng ti\u00eau chu\u1ea9n n\u00e0y th\u01b0\u1eddng cao h\u01a1n so v\u1edbi nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng kh\u00e1c nh\u01b0 ASEAN ho\u1eb7c Trung \u0110\u00f4ng. \u0110i\u1ec1u n\u00e0y t\u1ea1o ra c\u1ea3m gi\u00e1c \u201ckh\u00f3 ti\u1ebfp c\u1eadn\u201d, \u0111\u1eb7c bi\u1ec7t v\u1edbi doanh nghi\u1ec7p ch\u01b0a c\u00f3 kinh nghi\u1ec7m xu\u1ea5t kh\u1ea9u.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1.2. R\u00e0o c\u1ea3n ng\u00f4n ng\u1eef v\u00e0 v\u0103n h\u00f3a<\/h3>\n\n\n\n<p>Kh\u00e1c v\u1edbi nhi\u1ec1u qu\u1ed1c gia ch\u00e2u \u00c2u kh\u00e1c, ng\u01b0\u1eddi Ph\u00e1p c\u00f3 xu h\u01b0\u1edbng \u01b0u ti\u00ean s\u1eed d\u1ee5ng ti\u1ebfng Ph\u00e1p trong giao d\u1ecbch. \u0110i\u1ec1u n\u00e0y t\u1ea1o ra m\u1ed9t r\u00e0o c\u1ea3n nh\u1ea5t \u0111\u1ecbnh trong:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0110\u00e0m ph\u00e1n th\u01b0\u01a1ng m\u1ea1i<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng t\u00e0i li\u1ec7u marketing<\/li>\n\n\n\n<li>Giao ti\u1ebfp v\u1edbi \u0111\u1ed1i t\u00e1c<\/li>\n<\/ul>\n\n\n\n<p>Ngo\u00e0i ra, v\u0103n h\u00f3a kinh doanh c\u1ee7a Ph\u00e1p c\u0169ng mang t\u00ednh nguy\u00ean t\u1eafc cao, \u0111\u1ec1 cao s\u1ef1 chuy\u00ean nghi\u1ec7p v\u00e0 t\u00ednh nh\u1ea5t qu\u00e1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1.3. H\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i ph\u1ee9c t\u1ea1p<\/h3>\n\n\n\n<p>Th\u1ecb tr\u01b0\u1eddng Ph\u00e1p c\u00f3 h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i \u0111a t\u1ea7ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nh\u00e0 nh\u1eadp kh\u1ea9u<\/li>\n\n\n\n<li>Nh\u00e0 b\u00e1n bu\u00f4n<\/li>\n\n\n\n<li>Chu\u1ed7i b\u00e1n l\u1ebb<\/li>\n\n\n\n<li>K\u00eanh si\u00eau th\u1ecb v\u00e0 c\u1eeda h\u00e0ng chuy\u00ean bi\u1ec7t<\/li>\n<\/ul>\n\n\n\n<p>Vi\u1ec7c ti\u1ebfp c\u1eadn tr\u1ef1c ti\u1ebfp ng\u01b0\u1eddi ti\u00eau d\u00f9ng g\u1ea7n nh\u01b0 kh\u00f4ng kh\u1ea3 thi n\u1ebfu kh\u00f4ng c\u00f3 \u0111\u1ed1i t\u00e1c trung gian ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Th\u1ef1c t\u1ebf: Ph\u00e1p c\u00f3 th\u1ef1c s\u1ef1 \u201ckh\u00f3\u201d?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">2.1. Th\u1ecb tr\u01b0\u1eddng l\u1edbn, s\u1ee9c mua cao<\/h3>\n\n\n\n<p>Ph\u00e1p l\u00e0 n\u1ec1n kinh t\u1ebf l\u1edbn th\u1ee9 3 trong EU v\u1edbi:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>D\u00e2n s\u1ed1 h\u01a1n 65 tri\u1ec7u ng\u01b0\u1eddi<\/li>\n\n\n\n<li>Thu nh\u1eadp b\u00ecnh qu\u00e2n \u0111\u1ea7u ng\u01b0\u1eddi cao<\/li>\n\n\n\n<li>Nhu c\u1ea7u ti\u00eau d\u00f9ng \u0111a d\u1ea1ng v\u00e0 \u1ed5n \u0111\u1ecbnh<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u201cpremium\u201d, n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eb5n s\u00e0ng tr\u1ea3 gi\u00e1 cao cho s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2.2. \u01afu \u0111\u00e3i thu\u1ebf quan t\u1eeb EVFTA<\/h3>\n\n\n\n<p>EVFTA mang l\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh r\u00f5 r\u1ec7t cho h\u00e0ng Vi\u1ec7t Nam:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nhi\u1ec1u m\u1eb7t h\u00e0ng \u0111\u01b0\u1ee3c gi\u1ea3m thu\u1ebf v\u1ec1 0%<\/li>\n\n\n\n<li>Quy tr\u00ecnh h\u1ea3i quan minh b\u1ea1ch h\u01a1n<\/li>\n\n\n\n<li>T\u0103ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn chu\u1ed7i cung \u1ee9ng EU<\/li>\n<\/ul>\n\n\n\n<p>C\u00e1c ng\u00e0nh h\u01b0\u1edfng l\u1ee3i l\u1edbn g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u00f4ng s\u1ea3n (c\u00e0 ph\u00ea, h\u1ea1t \u0111i\u1ec1u, g\u1ea1o)<\/li>\n\n\n\n<li>Th\u1ee7y s\u1ea3n<\/li>\n\n\n\n<li>D\u1ec7t may<\/li>\n\n\n\n<li>\u0110\u1ed3 g\u1ed7<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2.3. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng Ph\u00e1p \u01b0a chu\u1ed9ng s\u1ea3n ph\u1ea9m \u201cc\u00f3 c\u00e2u chuy\u1ec7n\u201d<\/h3>\n\n\n\n<p>Kh\u00e1c v\u1edbi nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng ch\u1ec9 t\u1eadp trung v\u00e0o gi\u00e1, ng\u01b0\u1eddi ti\u00eau d\u00f9ng Ph\u00e1p quan t\u00e2m \u0111\u1ebfn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ngu\u1ed3n g\u1ed1c s\u1ea3n ph\u1ea9m<\/li>\n\n\n\n<li>T\u00ednh b\u1ec1n v\u1eefng<\/li>\n\n\n\n<li>C\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00e2y l\u00e0 l\u1ee3i th\u1ebf l\u1edbn cho c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t Nam n\u1ebfu bi\u1ebft khai th\u00e1c:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>S\u1ea3n ph\u1ea9m th\u1ee7 c\u00f4ng<\/li>\n\n\n\n<li>N\u00f4ng s\u1ea3n \u0111\u1eb7c tr\u01b0ng v\u00f9ng mi\u1ec1n<\/li>\n\n\n\n<li>S\u1ea3n ph\u1ea9m h\u1eefu c\u01a1<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">3. Nh\u1eefng hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn c\u1ee7a doanh nghi\u1ec7p Vi\u1ec7t<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">3.1. \u201cCh\u1ec9 doanh nghi\u1ec7p l\u1edbn m\u1edbi v\u00e0o \u0111\u01b0\u1ee3c\u201d<\/h3>\n\n\n\n<p>Sai. Th\u1ef1c t\u1ebf, nhi\u1ec1u doanh nghi\u1ec7p nh\u1ecf v\u1eabn th\u00e0nh c\u00f4ng n\u1ebfu:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1eadp trung v\u00e0o niche market (th\u1ecb tr\u01b0\u1eddng ng\u00e1ch)<\/li>\n\n\n\n<li>C\u00f3 s\u1ea3n ph\u1ea9m \u0111\u1ed9c \u0111\u00e1o<\/li>\n\n\n\n<li>\u0110\u1ea7u t\u01b0 v\u00e0o th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.2. \u201cChi ph\u00ed ti\u1ebfp c\u1eadn qu\u00e1 cao\u201d<\/h3>\n\n\n\n<p>Kh\u00f4ng ho\u00e0n to\u00e0n \u0111\u00fang. Chi ph\u00ed cao ch\u1ee7 y\u1ebfu \u0111\u1ebfn t\u1eeb:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Thi\u1ebfu th\u00f4ng tin<\/li>\n\n\n\n<li>L\u1ef1a ch\u1ecdn sai k\u00eanh ph\u00e2n ph\u1ed1i<\/li>\n\n\n\n<li>Kh\u00f4ng c\u00f3 \u0111\u1ed1i t\u00e1c \u0111\u1ecba ph\u01b0\u01a1ng<\/li>\n<\/ul>\n\n\n\n<p>N\u1ebfu c\u00f3 chi\u1ebfn l\u01b0\u1ee3c \u0111\u00fang, chi ph\u00ed c\u00f3 th\u1ec3 t\u1ed1i \u01b0u \u0111\u00e1ng k\u1ec3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3.3. \u201cNg\u01b0\u1eddi Ph\u00e1p kh\u00f4ng chu\u1ed9ng h\u00e0ng Vi\u1ec7t\u201d<\/h3>\n\n\n\n<p>Th\u1ef1c t\u1ebf, nhi\u1ec1u s\u1ea3n ph\u1ea9m Vi\u1ec7t Nam \u0111\u00e3 c\u00f3 ch\u1ed7 \u0111\u1ee9ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>C\u00e0 ph\u00ea Vi\u1ec7t Nam t\u1ea1i c\u00e1c chu\u1ed7i specialty coffee<\/li>\n\n\n\n<li>\u0110\u1ed3 g\u1ed7 n\u1ed9i th\u1ea5t<\/li>\n\n\n\n<li>Th\u1ef1c ph\u1ea9m ch\u00e2u \u00c1<\/li>\n<\/ul>\n\n\n\n<p>V\u1ea5n \u0111\u1ec1 n\u1eb1m \u1edf c\u00e1ch ti\u1ebfp c\u1eadn, kh\u00f4ng ph\u1ea3i \u1edf ngu\u1ed3n g\u1ed1c.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Nh\u1eefng y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh th\u00e0nh c\u00f4ng<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">4.1. Tu\u00e2n th\u1ee7 ti\u00eau chu\u1ea9n<\/h3>\n\n\n\n<p>Doanh nghi\u1ec7p c\u1ea7n:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0110\u1ea7u t\u01b0 h\u1ec7 th\u1ed1ng ki\u1ec3m so\u00e1t ch\u1ea5t l\u01b0\u1ee3ng<\/li>\n\n\n\n<li>\u0110\u1ea1t c\u00e1c ch\u1ee9ng nh\u1eadn qu\u1ed1c t\u1ebf<\/li>\n\n\n\n<li>Minh b\u1ea1ch th\u00f4ng tin s\u1ea3n ph\u1ea9m<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4.2. X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<p>Kh\u00f4ng th\u1ec3 c\u1ea1nh tranh b\u1eb1ng gi\u00e1 r\u1ebb. C\u1ea7n:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Thi\u1ebft k\u1ebf bao b\u00ec ph\u00f9 h\u1ee3p th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c2u<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u r\u00f5 r\u00e0ng<\/li>\n\n\n\n<li>\u0110\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4.3. L\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c ph\u00f9 h\u1ee3p<\/h3>\n\n\n\n<p>\u0110\u1ed1i t\u00e1c \u0111\u00f3ng vai tr\u00f2 quy\u1ebft \u0111\u1ecbnh:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hi\u1ec3u th\u1ecb tr\u01b0\u1eddng<\/li>\n\n\n\n<li>C\u00f3 m\u1ea1ng l\u01b0\u1edbi ph\u00e2n ph\u1ed1i<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 ph\u00e1p l\u00fd v\u00e0 logistics<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">5. Vai tr\u00f2 c\u1ee7a c\u00e1c \u0111\u01a1n v\u1ecb h\u1ed7 tr\u1ee3 k\u1ebft n\u1ed1i<\/h2>\n\n\n\n<p>\u0110\u00e2y l\u00e0 \u0111i\u1ec3m m\u00e0 nhi\u1ec1u doanh nghi\u1ec7p b\u1ecf qua. Vi\u1ec7c t\u1ef1 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng Ph\u00e1p th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sai l\u1ec7ch th\u00f4ng tin<\/li>\n\n\n\n<li>Chi ph\u00ed th\u1eed sai cao<\/li>\n\n\n\n<li>M\u1ea5t th\u1eddi gian<\/li>\n<\/ul>\n\n\n\n<p>Trong khi \u0111\u00f3, c\u00e1c \u0111\u01a1n v\u1ecb trung gian c\u00f3 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>K\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi nh\u00e0 nh\u1eadp kh\u1ea9u<\/li>\n\n\n\n<li>T\u01b0 v\u1ea5n ti\u00eau chu\u1ea9n v\u00e0 ph\u00e1p l\u00fd<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">6. Gi\u1ea3i ph\u00e1p: D\u1ecbch v\u1ee5 k\u1ebft n\u1ed1i xu\u1ea5t nh\u1eadp kh\u1ea9u Vi\u1ec7t \u2013 Ph\u00e1p c\u1ee7a Europe Education<\/h2>\n\n\n\n<p>Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, <a href=\"https:\/\/europe.edu.vn\/fr\/\" data-type=\"link\" data-id=\"https:\/\/europe.edu.vn\/\">Trung t\u00e2m Europe Education<\/a> \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t c\u1ea7u n\u1ed1i chi\u1ebfn l\u01b0\u1ee3c gi\u1eefa doanh nghi\u1ec7p Vi\u1ec7t Nam v\u00e0 th\u1ecb tr\u01b0\u1eddng Ph\u00e1p.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6.1. D\u1ecbch v\u1ee5 cung c\u1ea5p<\/h3>\n\n\n\n<p>Europe Education h\u1ed7 tr\u1ee3 to\u00e0n di\u1ec7n:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>K\u1ebft n\u1ed1i \u0111\u1ed1i t\u00e1c nh\u1eadp kh\u1ea9u t\u1ea1i Ph\u00e1p<\/strong><\/li>\n\n\n\n<li><strong>T\u01b0 v\u1ea5n ti\u00eau chu\u1ea9n v\u00e0 ch\u1ee9ng nh\u1eadn EU<\/strong><\/li>\n\n\n\n<li><strong>H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng h\u1ed3 s\u01a1 xu\u1ea5t kh\u1ea9u<\/strong><\/li>\n\n\n\n<li><strong>\u0110\u00e0o t\u1ea1o k\u1ef9 n\u0103ng \u0111\u00e0m ph\u00e1n v\u00e0 hi\u1ec3u v\u0103n h\u00f3a kinh doanh Ph\u00e1p<\/strong><\/li>\n\n\n\n<li><strong>T\u1ed5 ch\u1ee9c c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6.2. L\u1ee3i th\u1ebf c\u1ee7a Europe Education<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hi\u1ec3u s\u00e2u c\u1ea3 hai th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam \u2013 Ph\u00e1p<\/li>\n\n\n\n<li>M\u1ea1ng l\u01b0\u1edbi \u0111\u1ed1i t\u00e1c th\u1ef1c t\u1ebf, kh\u00f4ng mang t\u00ednh l\u00fd thuy\u1ebft<\/li>\n\n\n\n<li>Gi\u1ea3m thi\u1ec3u r\u1ee7i ro cho doanh nghi\u1ec7p m\u1edbi b\u1eaft \u0111\u1ea7u<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6.3. Gi\u00e1 tr\u1ecb mang l\u1ea1i<\/h3>\n\n\n\n<p>Thay v\u00ec \u201ct\u1ef1 m\u00f2 \u0111\u01b0\u1eddng\u201d, doanh nghi\u1ec7p c\u00f3 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>R\u00fat ng\u1eafn th\u1eddi gian ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng<\/li>\n\n\n\n<li>Gi\u1ea3m chi ph\u00ed th\u1eed sai<\/li>\n\n\n\n<li>T\u0103ng x\u00e1c su\u1ea5t k\u00fd k\u1ebft h\u1ee3p \u0111\u1ed3ng<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">7. Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p Vi\u1ec7t<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">7.1. B\u1eaft \u0111\u1ea7u t\u1eeb th\u1ecb tr\u01b0\u1eddng ng\u00e1ch<\/h3>\n\n\n\n<p>Kh\u00f4ng n\u00ean c\u1ed1 g\u1eafng \u201c\u0111\u00e1nh r\u1ed9ng\u201d ngay t\u1eeb \u0111\u1ea7u. Thay v\u00e0o \u0111\u00f3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>X\u00e1c \u0111\u1ecbnh nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3<\/li>\n\n\n\n<li>T\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m c\u00f3 l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">7.2. T\u1eadn d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/h3>\n\n\n\n<p>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Amazon EU<\/li>\n\n\n\n<li>Cdiscount (Ph\u00e1p)<\/li>\n<\/ul>\n\n\n\n<p>gi\u00fap doanh nghi\u1ec7p th\u1eed nghi\u1ec7m th\u1ecb tr\u01b0\u1eddng v\u1edbi chi ph\u00ed th\u1ea5p h\u01a1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7.3. Tham gia h\u1ed9i ch\u1ee3 qu\u1ed1c t\u1ebf<\/h3>\n\n\n\n<p>C\u00e1c h\u1ed9i ch\u1ee3 t\u1ea1i Ph\u00e1p l\u00e0 c\u01a1 h\u1ed9i:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u1eb7p tr\u1ef1c ti\u1ebfp \u0111\u1ed1i t\u00e1c<\/li>\n\n\n\n<li>Hi\u1ec3u xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng quan h\u1ec7 l\u00e2u d\u00e0i<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">K\u1ebft lu\u1eadn<\/h2>\n\n\n\n<p>Th\u1ecb tr\u01b0\u1eddng Ph\u00e1p kh\u00f4ng \u201cd\u1ec5\u201d, nh\u01b0ng c\u0169ng kh\u00f4ng \u201ckh\u00f3\u201d theo ngh\u0129a b\u1ea5t kh\u1ea3 thi. Nh\u1eefng r\u00e0o c\u1ea3n t\u1ed3n t\u1ea1i l\u00e0 c\u00f3 th\u1eadt, nh\u01b0ng ph\u1ea7n l\u1edbn \u0111\u1ebfn t\u1eeb s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 ti\u00eau chu\u1ea9n, v\u0103n h\u00f3a v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn, ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 \u0111\u00f3ng c\u1eeda \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p Vi\u1ec7t Nam.<\/p>\n\n\n\n<p>V\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i n\u1eb1m \u1edf t\u01b0 duy: n\u1ebfu doanh nghi\u1ec7p ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng n\u00e0y v\u1edbi mindset \u201cn\u00e9 tr\u00e1nh\u201d, th\u00ec m\u1ecdi r\u00e0o c\u1ea3n s\u1ebd tr\u1edf n\u00ean ph\u00f3ng \u0111\u1ea1i. Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu coi \u0111\u00e2y l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u00f3 c\u1ea5u tr\u00fac r\u00f5 r\u00e0ng, minh b\u1ea1ch v\u00e0 c\u00f3 th\u1ec3 d\u1ef1 \u0111o\u00e1n, th\u00ec vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p ho\u00e0n to\u00e0n kh\u1ea3 thi.<\/p>\n\n\n\n<p>Trong b\u1ed1i c\u1ea3nh EVFTA ti\u1ebfp t\u1ee5c ph\u00e1t huy hi\u1ec7u l\u1ef1c, c\u00f9ng v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c \u0111\u01a1n v\u1ecb k\u1ebft n\u1ed1i nh\u01b0 Europe Education, c\u01a1 h\u1ed9i t\u1ea1i th\u1ecb tr\u01b0\u1eddng Ph\u00e1p kh\u00f4ng ch\u1ec9 d\u00e0nh cho c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn m\u00e0 c\u00f2n m\u1edf r\u1ed9ng cho c\u1ea3 doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, mi\u1ec5n l\u00e0 h\u1ecd c\u00f3 s\u1ef1 chu\u1ea9n b\u1ecb nghi\u00eam t\u00fac v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u00fang \u0111\u1eafn.<\/p>","protected":false},"excerpt":{"rendered":"<p>Trong nh\u1eadn th\u1ee9c c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, th\u1ecb tr\u01b0\u1eddng Ph\u00e1p th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1eafn v\u1edbi nh\u1eefng c\u1ee5m t\u1eeb nh\u01b0 \u201ckh\u00f3 t\u00ednh\u201d, \u201cti\u00eau chu\u1ea9n kh\u1eaft khe\u201d, \u201cr\u00e0o c\u1ea3n k\u1ef9 thu\u1eadt cao\u201d hay \u201cchi ph\u00ed ti\u1ebfp c\u1eadn l\u1edbn\u201d. Nh\u1eefng \u0111\u00e1nh gi\u00e1 n\u00e0y kh\u00f4ng ph\u1ea3i kh\u00f4ng c\u00f3 c\u01a1&#8230;<\/p>","protected":false},"author":1,"featured_media":10029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-10028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xuc-tien-thuong-mai-phap-viet"],"acf":[],"_links":{"self":[{"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/posts\/10028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/comments?post=10028"}],"version-history":[{"count":1,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/posts\/10028\/revisions"}],"predecessor-version":[{"id":10030,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/posts\/10028\/revisions\/10030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/media\/10029"}],"wp:attachment":[{"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/media?parent=10028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/categories?post=10028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/europe.edu.vn\/fr\/wp-json\/wp\/v2\/tags?post=10028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}